Tag Archive: New Year


twitterwinnerSocial Media is by nature a quick, off the cuff means of communicating. But in business, especially small business,  it is important to know that cyberwords are never forgotten and never go away.  Even so-called private texts and e-mails can become public.  One upset critic can decide to upload every embarrassing message you ever sent.

For 2013 commit to not making assumptions or disparaging others in writing and to not re-posting unchecked information as “fact”.  Being certain of your information gives you credibility and increases your personal presence.

The best way to screen your online communication is to create a social media strategy that reflects the image you want to project.  Use technology tools such as BufferApp to help you choose and schedule posts.  Pre-type your tweets and posts in Word or another text program and hold for 15 to 30 minutes, then read again and make sure it conveys your message accurately.

Techsnoop and DKemp Designs wish you a great and prosperous New Year!

chartAccording to Get Busy Media, there are over 27 million small businesses in America and they account for 60 to 80% of all employment.   These figures suggest strongly that the only way out of economic malaise is for entrepreneurs to keep plugging away and for all of us to utilize Small Businesses in our buying activities.  Small businesses hire faster, engage with customers better and innovate more than large firms.

Small businesses also barter, deal and discount more than big box stores.  Because their prices tend to be slightly higher, small businesses offer more value and customer service.  Most importantly, small businesses stabilize neighborhoods by renting properties not attractive to larger businesses.  This keeps their services close to your home and negates the need to burn extra gas driving miles to the mall or super center.

Small business owners are your neighbors, friends and relatives.  Give them your business if you want to see economic turn around.  A $20 purchase to you may mean nothing.  But to the small business owner, it may mean making payroll or not.

There are many resolutions being made today, most doomed before the end of the month.  But try to make and keep this resolution; shop small business once a month this year.  You may keep someone employed, find a new best store and make some lifelong friends.

Well worth the price difference isn’t it?

Have a safe, blessed, prosperous and productive 2012 and pass it along.

For more statistics on Small Business, see Entrepreneur.com.